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Follow a pioneer's journey from factory floor to CEO
Road to Power is the story of how Mary Barra drove herself to the pinnacle of a company that steers the nation's wealth. Beginning as a rare female electrical engineer and daughter of a General Motors die maker, Barra spent more than thirty years building her career before becoming the first woman to ever lead a global automaker. With $155 billion in sales and 200,000 employees, GM is widely considered to be a proxy for the U.S. economy, making Barra's position arguably the most important corporate role a woman has ever held. This book describes the personal character, choices, and leadership style that enabled her to break through the glass ceiling.
When 52-year-old Mary Barra was named CEO of General Motors in 2013, only people outside of the company were surprised. She had done everything from working on the factory floor to overseeing manufacturing, from improving union relations to paring down bureaucracy, and from running human resources to helping drag the company back from its 2009 bankruptcy. This book details each step of her career, and the lessons she learned along the way.
- Learn how Mary Barra's willingness to take on diverse assignments helped steer her career trajectory
- Examine the fine details of Barra's management style and her ability to relate to colleagues
- Discover the qualities and experiences Barra had that drove her to lead this male-dominated profession
- Study the valuable lessons Barra learned at each stage in her professional life, and why they stuck with her throughout her journey to the top
Barra is most certainly a pioneer for women in business, but she's also a living lesson as to how far the right outlook, skills, and drive can take you in your career. Road to Power explores the talent and the mindset that got her all the way to the top.
- Sales Rank: #742902 in eBooks
- Published on: 2015-02-12
- Released on: 2015-02-12
- Format: Kindle eBook
Review
"Fascinating ... It's a must-read for those who want to understand more about Barra's rise."
-- Detroit Free Press
"Lessons Barra learned working in a male-dominated industry and her tips for women who want to climb to the heights in their field. A compelling story of a woman at the top." --Working Mother magazine
"Colby takes us through Barra's climb up the ranks: She started at Pontiac as an 18-year-old student and worked her way through a series of increasingly responsible positions that honed her skills, gave her invaluable exposure, and ultimately led to her promotion to CEO, in January 2014. Although her early performance before a congressional committee to address the controversy over GM's faulty ignition switches was at best inadequate, Barra seems to have righted herself. ...Barra comes across as smart, gutsy, magnetic, and down-to-earth."
--Amy Bernstein, Harvard Business Review
"Fast paced, well researched and intuitively organized, "Road to Power" provides great insight into the inner workings of the auto business without getting bogged down in too many details..... A biography that's as much a rallying cry for women to pursue careers in science, technology, engineering and math as it is an in-depth investigation of Barra's background and career."
--Orange County Register.
"Colby is a reporter with a storyteller's eye for interesting detail. She manages to tell the story of Barra's business life in an engaging and lively fashion, bringing multiple voices and first-person accounts into the picture. Many of Barra's former bosses, colleagues, and teachers, along with current colleagues, are quoted throughout the book. Barra herself is quoted liberally, too ...Colby displays a deep understanding of the corporate culture that Barra faced during her rise. "
--Forbes.com
From the Inside Flap
The daughter of a General Motors die maker, Mary Barra got her first job with the company's Pontiac division at the age of 18. Road to Power follows Barra's climb through the automaker's ranks and reveals how she started on the factory floor and eventually proved herself worthy of the CEO post. This inspiring story showcases the qualities and experiences that enabled Barra to overcome obstacles and reach the top of the largest American automaker.
Just over a year into her tenure, Barra has already faced an enormous crisis over the company's failure to recall some of its cars for more than a decade. If she can surmount this challenge with the same determination and skill that she has demonstrated throughout her career, Barra may become one of the most important female figures, not just in the auto industry, but in any industry.
In this book, readers get a look behind the scenes at the secrets to Barra's success, including a surprising look at how GM's corporate culture helped pave the way to the top, over a period of decades, for talented women. Road to Power will provide insight and encouragement to female engineers, students of business, human resources staff, and anyone who aspires to overcome obstacles and achieve great things.
From the Back Cover
Praise for Road to Power: How GM's Mary Barra Shattered the Glass Ceiling
"With a journalist's keen eye for fascinating details, Colby's biography shows how Mary Barra found her fascination with cars, developed her leadership style, and maneuvered through the corporate obstacle course to the very top of a challenging, changing industry. Barra's compelling story is sure to help women everywhere gain the confidence to reach higher."
—Rosabeth Moss Kanter, Harvard Business School professor and best-selling author of Confidence
"Mary Barra may have been under the radar nationally, but she for many years was excelling in every position to which she was assigned at GM. As Laura Colby so well documents, Ms. Barra is well prepared for every challenge and may well emerge as one of the most effective leaders in this storied company's history."
—Mary Sue Coleman, President Emerita, University of Michigan
The story of how one of the most powerful women in business made her way to the top
All eyes are on Mary Barra, the first female CEO of a global automaker. Will she be able to revitalize a troubled business and pave the way for women to follow in her remarkable footsteps? Road to Power contemplates these questions through an exclusive look at Barra's life and her ascent to one of the most influential roles in the nation.
General Motors, which has been called a proxy for the United States economy, has also created over its 100-year history a model for American corporate culture. In Road to Power, journalist Laura Colby uncovers how that culture made GM a leader in supporting women in the traditionally male-dominated auto industry. Mary Barra has done everything from working on the factory floor to running human resources to using her electrical engineering expertise to lead new product development. Road to Power highlights the qualities and experiences that have helped Barra climb to the top and will educate and inspire women in business for years to come.
Most helpful customer reviews
2 of 2 people found the following review helpful.
GM's Changes
By Marla Kaufman
An excellent book about this fantastic woman. An insight to the biggest car maker GM.
1 of 1 people found the following review helpful.
Mary Barra's journey to be CEO of GM is well ...
By Gail Deegan
Mary Barra's journey to be CEO of GM is well described in this engaging and very readable book. The reader can understand how the experiences Mary had since joining the company at age 18 contributed to making her the leader GM needs at this time. Companies can learn from the GM people processes and practices described in the book how to identify talent and ensure that individuals (male and female) have the opportunities to develop that talent. Aspiring leaders can learn much from reading about Mary's career.
3 of 4 people found the following review helpful.
A fascinating biography that sheds a new light on the ...
By Kim Clark
A fascinating biography that sheds a new light on the surprising and (often, in the past, hidden) impact of women on the all-important automotive industry. It's a very enjoyable read thanks to snappy writing and lots of telling, eye-opening details.
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